Last updated: November 1, 2025

Edit Beauty Inc. operates this store and website, including all related information, content, features, tools, products, and services, to provide you with a curated shopping experience (the “Services”). Our store is hosted on Shopify. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will control with respect to personal information.

By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, use, and disclosure of your information as described below.

1. Personal Information We Collect

“Personal information” means information that identifies you or can reasonably be linked to you. It does not include de-identified or anonymized data.

Depending on how you interact with the Services, we may collect the following types of personal information:

  • Contact details: name, billing and shipping address, phone number, and email address.
  • Payment and transaction information: payment method, card or token details (processed by our payment providers), order history, returns, and purchase details.
  • Account information: username, password, preferences, and saved items.
  • Usage and device information: IP address, browser type, operating system, referring URLs, and general location based on IP.
  • Communications: messages you send to us, such as through email or contact forms.
  • Shopping activity: products viewed, added to cart, purchased, or wishlisted.

2. How We Collect Information

We collect personal information in several ways:

  • Directly from you: when you create an account, place an order, contact us, or submit information through forms.
  • Automatically: through cookies and similar technologies when you visit our website.
  • From service providers: such as payment processors, fulfillment partners, and analytics providers.
  • From partners or third parties: where permitted by law and consistent with your choices.

3. How We Use Personal Information

We may use personal information for the following purposes:

  • To provide and operate the Services: including order processing, payments, shipping, returns, account management, and customer support.
  • To improve and personalize the experience: such as tailoring content, product recommendations, and site functionality.
  • To communicate with you: for order updates, account notifications, and customer service.
  • For marketing and promotions: to send promotional communications or display relevant ads, consistent with your preferences and applicable law.
  • For security and fraud prevention: to authenticate users, detect fraudulent activity, and protect the Services.
  • To comply with legal obligations: including responding to lawful requests and enforcing our terms and policies.

4. Cookies and Analytics

We use cookies and similar technologies to operate our site, remember your preferences, secure your session, and analyze site usage. These may include Shopify’s analytics tools and, where enabled, Google Analytics. You can manage cookies through your browser settings. Blocking some cookies may affect how the website functions.

5. How We Disclose Personal Information

We may share personal information in the following circumstances:

  • With Shopify and service providers who help us operate our business, such as payment processing, fulfillment, shipping, analytics, marketing, and customer support.
  • With advertising and marketing partners to deliver relevant offers and promotions.
  • With your consent or direction, such as when you request a shipment or use a social media integration.
  • Within our corporate group or in the event of a business transfer, such as a merger or acquisition.
  • For legal reasons, including compliance with law, responding to legal requests, and protecting our rights and users.

We do not sell personal information. However, some analytics or marketing tools may be considered a “share” under privacy laws, and you may have the right to opt out.

6. Relationship with Shopify

Our store is hosted by Shopify, which processes personal information about your use of the Services to operate and improve its platform. Information you provide through the Services may be transmitted to Shopify and processed in countries outside your province or Canada.

Shopify may also use aggregated data across merchants to enhance its services. In such cases, Shopify is responsible for that processing and for managing related privacy requests.

For more details, visit Shopify’s official privacy resources or Shopify’s Privacy Portal.

7. Children’s Privacy

The Services are not intended for children under the age of majority in your province or territory. We do not knowingly collect personal information from children. If you believe a child has provided information, please contact us so we can delete it.

8. Security

We implement administrative, technical, and physical safeguards to protect personal information. However, no method of transmission or storage is entirely secure. You are responsible for maintaining the confidentiality of your account credentials.

9. Retention

We keep personal information only as long as necessary for the purposes described in this Policy, including to fulfill orders, comply with legal requirements, resolve disputes, and enforce agreements. Retention periods may vary depending on the data and its purpose.

10. Your Rights and Choices

Your privacy rights depend on your location and applicable law.

  • Canada (PIPEDA): You may request access to or correction of your personal information. You may also withdraw consent for non-essential processing, subject to legal or contractual restrictions.
  • Quebec (Law 25): You may have additional rights, such as data portability or de-indexation.
  • EU/UK visitors: You may have rights under GDPR, including access, correction, deletion, restriction, portability, and objection.

Marketing communications: You may unsubscribe from promotional emails at any time using the link in our messages. We may still send essential service or order-related messages.

To exercise your rights, please contact us using the details below. We may need to verify your identity before processing requests.

11. International Transfers

We and our service providers (including Shopify) may transfer, store, and process personal information outside of Canada. When personal information is transferred internationally, we use appropriate safeguards such as contractual protections or adequacy decisions, as required by law.

12. Complaints

If you have a concern or complaint about our privacy practices, please contact us first so we can address it. You also have the right to file a complaint with the Office of the Privacy Commissioner of Canada or your provincial privacy authority, such as the Information and Privacy Commissioner of Ontario.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or operations. Updates will be posted on this page with a revised “Last updated” date. We may also provide additional notice where required by law. Your continued use of the Services after changes means you accept the updated Policy.

14. Contact Us

Edit Beauty Inc.
1390 Dufferin Street
Toronto, Ontario, M6H 4C8
Canada

Email: support@editbeauty.ca
Phone: (416) 449-0984